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Post by account_disabled on Dec 2, 2023 6:14:18 GMT
It is estimated that with the reopening only 20% of mid-range restaurants and bars continued to do delivery, but home delivery, supported by the use of digital technologies, can also be seen as an excellent way to build customer loyalty without tie it only to reasons of necessity. Digitalization of catering: the users are ready In Italy, in the catering sector, Covid-19 has accelerated digital trends and solutions already adopted abroad. But are Italian users ready? Among some restaurateurs there . was a fear that the new digital technologies Special Data were not suitable for "older" customers but the response given by customers, even the older ones, was very reassuring. Some data on e-commerce also show that, in the "Food and beverage" sector, 70 year olds and 18 year olds have the same propensity to purchase (but obviously purchase different products). Furthermore, in the online reviews of the various venues, customers are starting to really appreciate the use of digital tools which, together with the welcome and the environment, have become very influential elements in the customers' opinion. Catering and new technologies: the example of “Palazzo . Petrucci” in Naples Palazzo Petrucci is an excellent example of a high-class restaurant that has been able to exploit the opportunities offered by the web and digital, it was in fact the first starred restaurant to use online reservations and stands out for its lively activity on social media. Palazzo Petrucci has always made digital technology one of its pluses, even before Covid-19, and now in this post-lockdown period it has managed to restart stronger than before precisely by exploiting the potential of the internet .
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